Word Fun World - Cambridge University Press

Word Fun World is a mobile game designed to help young children learn English as a primary language. It was developed at a previous agency for Cambridge University Press, supporting both independent young learners and classroom-based teaching as a complementary learning aid. As part of the development team at a previous agency, we contributed to the creation of this experience, helping ensure the game delivered effective early-years language development through playful, age-appropriate activities. We worked closely with Educational and Technical specialists at the institution to ensure that the final product would be an appropriate and effective learning tool for the target audience. Our role was to work with the client to design and develop various mini-games which would be appropriate for the target audience whilst also achieving the educational aims for the project. We worked in collaboration with a number of artists from initial design all the way through full development. Utilising Unity for rapid prototyping and deployment to multiple platforms, we were able to realise the client's vision for the game in just a few short months. Cambridge University Press later returned to the agency for further updates and features.