Game Monetization Services
Revenue-Driven Monetization Strategies
Our Monetisation Services
Ad Integration & Mediation
Integration of all major ad networks (Unity Ads, AdMob, IronSource) with waterfall mediation to maximise fill rates and eCPM across regions.
In-App Purchase Systems
Secure IAP economies with server-side receipt validation, virtual currency systems, and store-compliant purchase flows for iOS and Android.
Subscription Models
Recurring revenue via auto-renewable subscriptions, with grace period handling, upgrade/downgrade flows, and cross-platform entitlement sync.
Analytics & A/B Testing
Deep analytics integration for conversion funnels, cohort analysis, and monetisation KPIs. A/B test pricing, ad placements, and offer timing to optimise revenue.
Multi-Platform Deployment
Monetisation systems that work seamlessly across Apple App Store, Google Play, and Steam — with platform-specific compliance and payment policy adherence.
Data-Driven Revenue
We don’t guess — we instrument. Every monetisation feature is A/B tested, measured, and iterated on using real player data to maximise ARPU and LTV.
Player-First Approach
Our monetisation designs enhance gameplay rather than interrupt it. We balance revenue goals with retention, ensuring ads and IAPs feel like natural parts of the experience.
Full-Stack Implementation
From client-side SDK integration (Unity Ads, AdMob, IronSource) to server-side receipt validation and fraud prevention — we build the complete monetisation pipeline.
The tools we use to drive revenue and retention:
We don’t just “turn on ads.” We build sustainable economies. Our process balances aggressive revenue targets with player retention, ensuring you maximize Lifetime Value (LTV) without burning out your user base.
1. Economy Design & Strategy
Before writing code, we map out the flow of value in your game. We design “sinks” and “sources” to prevent hyperinflation and ensure virtual currency retains its worth.
- Sink/Source Balancing: Mathematical modeling of currency inflows (rewards) vs. outflows (upgrades) to encourage spending.
- Placement Strategy: Identifying the exact emotional moments to offer Rewarded Ads or IAP bundles (e.g., after a “near miss” or level up).
- Offer Segmentation: Designing starter packs for new users and “whale” bundles for high-spenders.
2. Technical Integration (The Stack)
A broken payment system costs you money. We handle the complex integration of SDKs and backend validation to ensure every transaction is secure and tracked.
- SDK Mediation: Setting up IronSource LevelPlay or Google AdMob to force ad networks to bid against each other, driving up your eCPM.
- Receipt Validation: Implementing server-side checks (using PlayFab or custom backends) to prevent IAP hacking and fraud.
- Store Compliance: Ensuring all UI flows meet the strict guidelines of Apple’s App Store Review and Google Play.
3. A/B Testing & Optimization
We never guess. We launch with multiple variants of pricing and ad frequency to see what actual players prefer.
- Price Elasticity: Testing if a bundle sells better at £4.99 or £9.99 to find the revenue “sweet spot.”
- Ad Frequency Tuning: Monitoring retention rates while adjusting how often ads appear.
- Cohort Analysis: Tracking how changes affect different groups of players over time (Day-1, Day-7, Day-30 retention).
4. LiveOps & Seasonal Events
Monetization is an ongoing service. We set up the tools you need to run limited-time events that drive spikes in revenue.
- Seasonal Content: Preparing the architecture for Halloween, Christmas, or Summer events that encourage spending.
- Dynamic Offers: Systems that automatically present targeted discounts to players who haven’t spent money in a while (Churn prevention).
- Analytics Dashboards: Setting up clear visual reports so you can track Daily Active Users (DAU) and Revenue per User (ARPU).
Maximise your game’s revenue without sacrificing player experience. Book a monetisation review.
Book a Technical Consultation
