Developed by Ocean View Games for Mojo Games.
Pocket Factory was a casual merge game for iOS and Android. We built interstitial (full-screen) ads and in-app purchases (IAP) into the game's flow at natural pauses, with a mediation software development kit (SDK) serving ads from multiple networks.
Analytics were built in from the start. After launch, the data showed where players got stuck or dropped out of the flow, and we fixed those points in later updates.
An unfinished brief is fine. The first conversation helps establish scope.
The right approach depends on your audience, game design and business model. We can help with strategy, implementation or an existing integration.
Free-to-play with ads, IAP, hybrid (a mix of both), premium (a paid game) or subscription. Each needs different SDKs, server infrastructure and compliance checks. We help you pick the one that fits the game.
Find your monetisation modelCurrency sinks and sources (how players earn and spend currency) and pricing, modelled with numbers so free players stay engaged and hard currency, the kind players pay for, keeps its value.
How implementation worksCOPPA (the US children's online privacy law), GDPR-K (the GDPR's rules on children's data) and the UK Age Appropriate Design Code shape what monetisation is allowed. We build the technical implementation around the requirements confirmed for your project.
Explore educational gamesWe build sustainable economies rather than switching on ads. The process balances revenue targets against retention, measured on real player data.
Map how value moves through the game, balance sinks and sources (what players spend against what they earn) so currency keeps its worth, and identify clear, optional purchase or rewarded-ad opportunities that fit the flow of play.
Ad mediation, so ad networks compete for each ad slot and you earn more per view, server-side receipt validation, which checks every purchase on a server to prevent fraud, and purchase flows that meet Apple and Google review guidelines.
Launch with several versions of pricing, ad frequency and offer timing, then use cohort analysis, comparing how groups of players respond, to tune for lifetime value without wearing players out. This continues as live work.
Revenue systems shipped across mobile, PC and MMO titles by Ocean View Games.
The Challenge: Validate every transaction in a player-driven massively multiplayer online (MMO) marketplace where item duplication or currency manipulation would destroy the game.
The Result: Server-side validation on player-to-player trading, auctions and crafting, using authoritative game state rather than trusting the client.
The Challenge: Keep players of a 4X (explore, expand, exploit, exterminate) strategy game engaged across weeks of play without progression walls or the feeling of being pressured into spending.
The Result: Resource generation curves, upgrade cost scaling and time-gate mechanics tuned against session pacing.
The full stack, from strategy through SDK integration to server-side validation and post-launch tuning. Which parts apply is scoped around your game.
All major ad networks, with waterfall and in-app bidding set up so networks compete for each ad slot, raising fill rates and eCPM (revenue per thousand ad impressions). Rewarded, interstitial, banner and native ads are placed at natural break points.
Unity IAP and RevenueCat for cross-platform receipt validation, a full product catalogue of consumables (repeatable purchases) and non-consumables (one-time unlocks), and regional pricing for each store.
Apple StoreKit 2 and Google Play Billing for auto-renewing subscriptions, handling free trials, grace periods, billing retries for failed payments and entitlement management, which tracks what each subscriber has access to.
Dual-currency systems with earned and paid currencies, balanced sinks and sources, anchor pricing that makes offers easy to compare, and first-purchase bonuses, each A/B tested with your own player cohorts.
Conversion funnels showing where players drop off before buying, cohort analysis of how groups of players behave over time, and monetisation key performance indicators (KPIs), with pricing, ad placement and offer timing tested rather than assumed.
Loot box probability disclosure, age gating and consent flows, and children's market measures built around the project's confirmed COPPA and GDPR-K requirements.
Start with a free conversation about the game, the audience and the business model you are considering, and where you need design or implementation support.
For an early concept, the work usually starts with economy design and a model recommendation. For a live game, it often starts with an analytics review of what the current monetisation is doing.
David and Adam stay close to the engineering and the economy decisions, and we work alongside your own design and data teams where you have them.
Every implementation is instrumented, so pricing, drop rates and ad frequency can be tuned on real player data after launch rather than guessed at.
Meet the teamFree tools and guides to scope the work before we talk.
Answer a few questions and get a personalised recommendation for your game.
See how monetisation complexity affects your project budget.
Our guide to the models, the trade-offs and the implementation.
Monetisation designed in from the start of a new build.
Tell us about the game, audience and business model you are considering, and where you need design or implementation support.
Tell us about your projectTell us about your audience, gameplay and the revenue models you're considering. We'll discuss implementation needs and what to test.
Location
London, United Kingdom
Response Time
We typically respond within 1 to 2 business days.
Prefer to talk?
Pick a time that suits you and speak to David directly.